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Yakult Honsha gets UK consumers to breathe in mindfulness AR campaign
2019-04-30 16:59:00| Daily beverage news and comment - from just-drinks.com
Yakult Honsha has launched an out-of-home experience for its probiotic drink in the UK that encourages passers by to practise breathing exercises in augmented reality (AR).
Tags: campaign
consumers
breathe
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