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Honda Uses Lightweight Apps To Drive Traffic To Auto Dealers

2016-02-25 06:49:25| Auto Dealers - Topix.net

For Honda and other automotive advertisers, TV tentpole events such as the Super Bowl are their main drivers of brand awareness. Increasingly, mobile has emerged as a priority in test budgets since performance-based campaigns drive sales, too, and auto manufacturers want additional ways to remarket to users who, for example, are nearing the end of their lease.

Tags: auto drive traffic honda

 

State rep looks to close loophole allowing Tesla's storefront auto sales

2016-02-24 23:32:26| Auto Dealers - Topix.net

The FBI claims it wants Apple to unlock only one iPhone, but the battle over cell-phone encryption could go far beyond than that. The FBI claims it wants Apple to unlock only one iPhone, but the battle over cell-phone encryption could go far beyond than that.

Tags: state close auto sales

 
 

8,353 Shares in Advance Auto Parts, Inc. (AAP) Acquired by Rockland Trust Co.

2016-02-24 10:01:23| Auto Parts - Topix.net

Rockland Trust Co. purchased a new stake in shares of Advance Auto Parts, Inc. during the fourth quarter, according to its most recent 13F filing with the SEC.

Tags: co auto parts advance

 

The Chicago Auto Show 108th Edition Ends After Successful Nine-Day Run

2016-02-24 01:34:37| Auto Dealers - Topix.net

Highlights included more than 20 vehicles that made their global debut, a dazzling array of concept cars, participation from every volume manufacturer and three indoor test tracks. "If the interest and excitement in the Chicago Auto Show is a barometer of the direction in which the auto industry continues to head, we're in remarkable shape," said 2016 Chicago Auto Show Chairman .

Tags: show auto run edition

 

Tuesday Sector Leaders: Department Stores, Auto Dealerships

2016-02-23 21:20:52| Auto Dealers - Topix.net

In trading on Tuesday, department stores shares were relative leaders, up on the day by about 1%. Leading the group were shares of Dillards , up about 8.9% and shares of Macy's up about 5.9% on the day.

Tags: auto department stores tuesday

 

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