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Tag: media
Comscore and DISH Media surpass 100 DISH and Sling TV addressable ad campaigns
2019-06-20 13:30:57| Digital TV News
Comscore (NASDAQ: SCOR) has announced that DISH Media has completed more than 100 addressable advertising campaigns across DISH and Sling TV platforms, using Comscore as currency. DISH was one of the first platforms to launch national addressable advertising in 2012.
Tags: media
dish
campaigns
sling
Diageo teams up with advertisers, digital media to launch online safety alliance
2019-06-19 14:39:00| Daily beverage news and comment - from just-drinks.com
Diageo is one of 16 global advertisers to launch an alliance that aims to protect both consumers and brands from online safety issues such as hate speech and bullying.
Tags: online
media
digital
safety
Switch Media adds Bitmovin video player to its MediaHQ product suite
2019-06-19 10:30:47| Digital TV News
Switch Media adds Bitmovin Video Player to its MediaHQ product suite. The first product to market using the Bitmovin Player technology is Freeview Australias Freeview FV Web which gives viewers access to TV using their online browser.
Tags: video
media
product
player
NCC Media and OpenAP announce advanced TV partnership
2019-06-18 13:30:22| Digital TV News
NCC Media and OpenAP have announced a partnership to further standardize audience-based TV buying across a greater share of the television ecosystem through the use of OpenAP's advanced audience segment definitions.
Tags: advanced
media
partnership
announce
Last week in media: hardware from Google, cryptocurrency from Facebook and trouble for broadcasters
2019-06-17 07:02:00| Telecompaper Headlines
(Telecompaper) The mediasector made a further recovery from previous losses. The Telecompaper Stock Index Global Consumer Media ended week 25 up 1.5 percent, ahead of the S&P 500 (+0.5%). McClatchy made the biggest recovery, up 18 percent for the week. Other winners included Salem Media and Stingray, both up 13 percent. Lions Gate was the biggest loser, down 13 percent. KKR, in accordance with earlier rumours, placed an offer for Axel Springer (+11%).
Tags: media
week
google
hardware
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