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Cars.com Free E-book: Have you met the NEW New-Car Shopper?
2013-03-13 20:59:36| AutomotiveDigest.com - Automotive Industry News
With the new-car market off to a fantastic start in 2013, its more important than ever to understand what makes new-car shoppers unique and market to them accordingly. Cars.com has developed a handy guide to brief you on topics from branding and reputation to new-car merchandising, social media and mobile. Download this free ebook now.The Article Cars.com Free E-book: Have you met the NEW New-Car Shopper? appeared first on Automotive Digest.
New-Car Transaction Prices Up in February
2013-03-04 09:00:01| AutomotiveDigest.com - Automotive Industry News
Not only are new-car sales doing well in 2013, following on the heels of 2012, but TrueCar.com estimates higher transaction prices as well. Get the facts and figures on average transaction prices in February. [More] The Article New-Car Transaction Prices Up in February appeared first on Automotive Digest.
Tags: february
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Colorado new-car sales up 10% in January; used-car sales dip
2013-02-28 07:00:58| Auto Dealers - Topix.net
Colorado motorists want new, not used. That's evident from the number of vehicles registered in the state during January.
Tags: january
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colorado
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Have You Met the NEW New-Car Shopper? Free eBook
2013-02-11 23:03:21| AutomotiveDigest.com - Automotive Industry News
New-car sales are at their highest level since 2007, and that figure is only expected to increase in 2013. Whats different since 2007, however, is how consumers considering a new vehicle shop. Four out of five carry the internet in their pocket or handbag in the form of a mobile device. In an effort to give your dealership a new-car sales edge in 2013, Cars.com has developed a handy guide to brief you on topics from branding and reputation to new-car merchandising, connecting with shoppers via social media and mobile. Check it out here.The Article Have You Met the NEW New-Car Shopper? Free eBook appeared first on Automotive Digest.
Attract New-Car Shoppers with PowerDrive
2013-02-11 21:42:02| AutomotiveDigest.com - Automotive Industry News
More than 80% of new-car shoppers on Cars.com seek out information about dealerships, not just inventory, putting dealer branding and reputation squarely at the core of what it takes to succeed in todays marketplace. We first changed the model for new-car advertising when we launched BaseDrive in May, empowering dealers to showcase their brand and reputation, not just their inventory, said Mitch Golub, Cars.com president and founder. PowerDrive builds on that model and dials it up, giving dealers even more ways to elevate and influence at critical moments during a shoppers online journey. Learn more at Cars.com.The Article Attract New-Car Shoppers with PowerDrive appeared first on Automotive Digest.
Tags: attract
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