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Industry Engagement on Alcohol Harm & Responsible Consumption - Part III: Industry's relationship with the World Health Organization

2013-04-18 13:29:00| Daily beverage news and comment - from just-drinks.com

The penultimate part of this month's management briefing focuses on the oft-fractious relationship between the drinks industry and the World Health Organization.

Tags: part world health iii

 

Industry Engagement on Alcohol Harm & Responsible Consumption - Part II: Reaction to the Beer, Wine and Spirits Producers' Commitments

2013-04-18 13:24:00| Daily beverage news and comment - from just-drinks.com

Part two of this month's four-part briefing looks at the varying reactions to the drinks industry's commitments, issued late last year.

Tags: part industry responsible wine

 
 

Industry Engagement on Alcohol Harm & Responsible Consumption - Part I: A Critical Year for Industry Engagement

2013-04-18 13:18:00| Daily beverage news and comment - from just-drinks.com

In this month's management briefing, Ben Cooper looks at the alcoholic drinks industry's attempts to reduce alcohol harm and promote responsible consumption. Part one of this four-part briefing considers what many believe to be a tipping point in the ongoing debate.

Tags: for year part industry

 

Companies Take Home Effies For Shopper Engagement

2013-04-10 21:39:12| Beverages - Topix.net

Shopper engagement is a tough job for marketers and their agencies. It's about getting a consumer to make that leap of faith to rent a hotel room, carry their product from the retail aisles to the checkout line, or favor one soda over another at a restaurant.

Tags: home companies engagement shopper

 

Companies Take Home Effies For Shopper Engagement

2013-04-10 21:20:06| Agriculture - Topix.net

Shopper engagement is a tough job for marketers and their agencies. It's about getting a consumer to make that leap of faith to rent a hotel room, carry their product from the retail aisles to the checkout line, or favor one soda over another at a restaurant.

Tags: home companies engagement shopper

 

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