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Tag: ott
Consumer frustration at OTT TV experience
2018-01-03 16:30:28| Digital TV News
Ooyala has released its State of the Broadcast Industry 2018 report which maps out the challenges for content creators and distributors as they strive to maintain and grow audiences in an increasingly fragmented media landscape.
Tags: experience
consumer
frustration
ott
BrightLine launches data platform for OTT ad targeting
2018-01-02 16:30:37| Digital TV News
BrightLine has announced that it is launching DataCast, a unified OTT data platform that will enable advertisers to target and measure across three screens: mobile, desktop and television.
Tags: data
platform
launches
targeting
TV2U launches OTT entertainment services in Brazil
2017-12-27 13:00:33| Digital TV News
TV2U International (ASX TV2: "TV2U") has announced the commercial launch of its OTT entertainment service for the region of Brazil in collaboration with partners SOL Telecom and CCSTV. TV2U completed full commercial deployment on December 26, 2017.
Tags: services
entertainment
brazil
launches
Consolidated Communications offers live OTT sports from fuboTV
2017-12-21 18:10:50| Digital TV News
Consolidated Communications (NASDAQ: CNSL) has announced it has reached an agreement with fuboTV, the leading sports-first live streaming TV service, to bring its content line-up to Consolidated Communications customers.
Tags: sports
live
offers
communications
OTT video ad spending grows 18X on SpotX platform in 2017
2017-12-14 14:30:12| Digital TV News
SpotX has released figures illustrating explosive growth in global OTT video advertising spend across its platform. The portion of overall ad budgets spent with OTT inventory owners increased from 8% in October 2016 to over 26% of total spend for October 2017.
Tags: video
platform
spending
grows
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