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Tag: tv
Netflix now on NOW TV streaming devices
2018-09-26 11:00:11| Digital TV News
The Netflix app has launched on NOW TV streaming devices. As well as adding Netflix to the wide range of apps already available, NOW TV has also revealed the launch of its most powerful ever streaming device the NOW TV Smart Box with 4K and Voice Search.
Tags: tv
devices
streaming
netflix
Altibox announces 50% uptake rate for new TV service
2018-09-25 13:14:00| Telecompaper Headlines
(Telecompaper) Altibox has seen a 50 percent uptake rate for the television service that it brought out roughly a year ago, according to Altibox CEO Thomas Skjelbred. The service enables customers to tailor their own package of channels, archived programmes and streaming. Skjelbred said the provider is pleased with its sales tempo and that customer satisfaction has risen by 10-15 percent.
Tags: service
tv
rate
announces
dataxu debuts TotalTV for Advertisers, spanning linear, connected and addressable TV
2018-09-20 17:30:59| Digital TV News
dataxu has announced TotalTV for Advertisers. TotalTV includes a unified planner for TV that creates buying plans to reach de-duplicated audiences among more than 120 million households, whether viewers are watching linear TV or streaming through any OTT device.
Tags: tv
connected
linear
advertisers
DISH enlists Nielsen to power advanced advertising across Sling TV
2018-09-20 14:30:18| Digital TV News
Nielsen has announced that DISH Media Sales has selected Nielsen to provide digital measurement on Sling TV and data segments for addressable advertising across both DISH TV and Sling TV inventory. Marketers will now be able to use Digital Ad Ratings to evaluate delivery to target demographics on Sling TV using audience measurement metrics.
Tags: advanced
tv
power
advertising
Hulu starts ad campaign after hitting 1 mln live TV subscribers
2018-09-19 08:37:00| Telecompaper Headlines
(Telecompaper) US streaming service Hulu has launched a new ad campaign after it passed 1 million subscribers for its live TV service, USA Today reports. Launched last year, the service was last reported to be at 800,000 customers in May. Overall, Hulu has more than 20 million subscribers including those who pay for its on-demand TV and movie offerings.
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