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Ketel One campaign rolls out worldwide - video

2019-11-14 17:43:00| Daily beverage news and comment - from just-drinks.com

Diageo has extended the latest marketing activation for its Ketel One vodka brand beyond the US, with the push now set to go global.


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The Coca-Cola Co, PepsiCo and Keurig Dr Pepper target US calorie cut

2019-11-14 16:41:00| Daily beverage news and comment - from just-drinks.com

The three leading soft drinks producers in the US have teamed up to try to reduce the amount of calories Americans consume from beverages by one-fifth over the next five years.


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Anheuser-Busch InBev deal good for shareholders - Craft Brew Alliance CEO

2019-11-14 16:12:00| Daily beverage news and comment - from just-drinks.com

The CEO of Craft Brew Alliance has expressed his satisfaction at the price Anheuser-Busch InBev will pay for his company's shares.


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Bacardi's Coquito coconut rum RTD - Product Launch

2019-11-14 15:46:00| Daily beverage news and comment - from just-drinks.com

Bacardi has launched its own take on a Puerto Rican Christmas beverage for its namesake rum brand.


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The Coca-Cola Co to remove more green Sprite bottles with South-East Asia plan

2019-11-14 15:16:00| Daily beverage news and comment - from just-drinks.com

The Coca-Cola Co is to switch the colour of its Sprite packaging in South-East Asia from green to clear to assist recycling.


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Refresco to add US manufacturing assets to expanding global footprint

2019-11-14 14:42:00| Daily beverage news and comment - from just-drinks.com

Refresco is to expand its recent spending spree on European production sites to the US with the purchase of manufacturing assets in Arizona.


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Anheuser-Busch InBev ad warns Budweiser drinkers to hydrate - video

2019-11-14 13:47:00| Daily beverage news and comment - from just-drinks.com

Anheuser-Busch InBev has launched an advert for the Budweiser brand that encourages consumers to drink water between beers.


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William Grant & Sons' Hendrick's breaks out of gin with absinthe brand extension - just-drinks comments

2019-11-14 12:16:00| Daily beverage news and comment - from just-drinks.com

William Grant & Sons has extended its Hendrick's brand beyond the gin category for the first time, launching an absinthe in the UK.


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Diageo's releases Fiorucci-designed bottle for Ciroc White Grape

2019-11-13 16:27:00| Daily beverage news and comment - from just-drinks.com

Diageo has teamed up with bottle personalisation company Inkd to create the latest limited edition pack in the UK for its recently-launched White Grape expression of Ciroc vodka.


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PepsiCo creates Pepsi Sparkling Rose for TV convention

2019-11-13 16:18:00| Daily beverage news and comment - from just-drinks.com

PepsiCo has launched the limited-edition Pepsi Sparkling Rose as part of a tie-up with a US TV channel.


Category: Food and Related Products
 

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