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ATRESMEDIA and smartclip deepen HbbTV advertising partnership

2020-05-28 14:30:28| Digital TV News

ATRESMEDIA and smartclip have expanded their strategic agreement to ATRESMEDIAs Addressable TV portfolio. The biggest priority will be given to roll out full addressability of the traditional broadcast TV ad break.

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Category:Consumer Goods and Services

Comscore, Kantar extend measurement partnership with Auditel Italy

2020-05-28 12:00:25| Digital TV News

Comscore and Kantar have renewed their partnership with Auditel in Italy through December 31, 2023. The collaboration with Auditel, the authority for measurement of the Italian TV industry, has been running since August 2017.

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Category:Consumer Goods and Services

Pay TV revenues to plunge to $150 billion

2020-05-28 08:00:44| Digital TV News

According to Digital TV Research, global pay TV revenues peaked in 2016 at $202 billion. Revenues will fall to $150 billion in 2025 - despite the number of pay TV subscribers rising by 35 million between 2019 and 2025.

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Category:Consumer Goods and Services

Cable-Tec Expo unable to go ahead

2020-05-27 21:00:43| Digital TV News

SCTEISBE has received official notification that Governor Polis executive order designating the Colorado Convention Center as a temporary medical facility has been extended through the remainder of the year.

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Category:Consumer Goods and Services

Sisvel announces first VP9 and AV1 patent licensees

2020-05-27 20:00:39| Digital TV News

Sisvel has announced that Mitsubishi Electric has entered into a patent license agreement for both Sisvels VP9 and AV1 Licensing Programs. Sisvel has also granted a license to Tremmen Tecnologica for both of thep rograms.

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Category:Consumer Goods and Services

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