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Disney and Comcast agree on Hulu's future governance and ownership

2019-05-14 15:30:50| Digital TV News

Disney (NYSE: DIS) and Comcast (NASDAQ: CMCSA) have announced that Disney will assume full operational control of Hulu, effective immediately, in return for Disney and Comcast entering into a 'put/call' agreement regarding NBCUniversals 33% ownership interest in Hulu.

Tags: future agree ownership disney

Category:Consumer Goods and Services

Xandr addressable TV gains new reach and frequency capabilities

2019-05-14 14:40:53| Digital TV News

Xandr, AT&T's advertising and analytics company, has enhanced its addressable TV solutions to include new reach and frequency capabilities, expanded cross-screen addressability, and enabled broader access to video on-demand inventory.

Tags: reach frequency capabilities gains

Category:Consumer Goods and Services

Xandr Community brings together advertisers, publishers, and consumers

2019-05-14 14:30:42| Digital TV News

Xandr, AT&T's advertising and analytics company, has announced the formation of Community, a curated marketplace of publishers that enables advertisers to reach their audiences at scale in a brand-safe, privacy-protected, premium video environment.

Tags: community brings publishers consumers

Category:Consumer Goods and Services

Comscore signs exclusive measurement deal with Lockwood Broadcast

2019-05-14 13:30:54| Digital TV News

Comscore and Lockwood Broadcast have announced an agreement for Comscore to exclusively provide measurement services to their television stations in Knoxville, Tenn., Wichita, Kan., Augusta, Ga., Dothan, Ala., Panama City, Fla. and Sherman-Ada-Ardmore, Texas.

Tags: deal exclusive signs broadcast

Category:Consumer Goods and Services

Vodafone 5G goes live in the UK in July

2019-05-14 11:10:47| Digital TV News

Vodafone will switch on its 5G network for both consumers and business customers in seven cities across the UK on 3 July 2019. In a worldwide first, Vodafone will also offer 5G roaming in the UK, Germany, Italy and Spain over the summer.


Category:Consumer Goods and Services

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