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Content Marketing Fitness How to Integrate, Optimize and Activate B2B Marketing #mpb2b

2019-10-16 13:27:10| Marketing and Public Relations - M&O

eMarketer has reported that B2B decision makers top issues with marketing content reveal that marketers are clearly out of shape when it comes to a focus on whats most important. The top issues shared by B2B decision makers were that content is too fluffy (50%), not relevant (47%), not personalized (34%), misleading (29%), behind a […] The post Content Marketing Fitness – How to Integrate, Optimize and Activate B2B Marketing #mpb2b appeared first on Newsroom.

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Category:Information Technology

Learn How Always-On Influencer and Content Marketing Drives B2B Success with Lee Odden and Ashley Zeckman at #MPB2B

2019-10-09 13:00:07| Marketing and Public Relations - M&O

From October 16 – 18 TopRank Marketing chief executive Lee Odden and senior director of digital strategy Ashley Zeckman will speak at MarketingProfs B2B Forum 2019 at Gaylord National Resort just outside Washington, D.C. Lee and Ashley will each be presenting a solo presentation during the event. WHEN TO CATCH LEE AND ASHLEY Thursday, October […] The post Learn How Always-On Influencer and Content Marketing Drives B2B Success with Lee Odden and Ashley Zeckman at #MPB2B appeared first on Newsroom.

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Category:Information Technology

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