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Infographic Top B2B Influencer Marketing Trends for 2020 and Beyond

2019-06-25 13:12:17| Marketing and Public Relations - M&O

While there are some who think the expression influencer is an expired term, the role of influence on B2B buying decisions is irrefutable. According to the World Federation of Advertisers, 65% of multinational brands will increase influencer marketing spending in the next 12 months and theres good reason for increased confidence: The 2019 Content Preferences […] The post Infographic – Top B2B Influencer Marketing Trends for 2020 and Beyond appeared first on Newsroom.


Category:Information Technology

Ask the Marketing Experts: How to Balance A Growing Marketing Mix? Customer Centricity

2019-06-24 21:05:30| Marketing and Public Relations - M&O

There are many tactics for marketers to consider ranging from SEO to email marketing, from social media to influencer marketing, from PR to content marketing. What advice can you share that helps marketers prioritize these “must-have” marketing tactics? Many marketers are suffering from an overload of choices between the latest shiny object marketing tactic, social […] The post Ask the Marketing Experts: How to Balance A Growing Marketing Mix? Customer Centricity appeared first on Newsroom.

Tags: customer marketing balance growing

Category:Information Technology

Infographic How to Spark Joy with Your Audience Through Content Marketing

2019-06-18 13:32:05| Marketing and Public Relations - M&O

Best-selling author, tidying expert, and star of a massively successful Netflix show, Marie Kondo, is really on to something. Her simple yet effective tidying method is brilliant, but what it stands for is whats truly inspiring. All over the world, people are asking themselves a simple yet powerful question: Does it spark joy? But be […] The post Infographic – How to Spark Joy with Your Audience Through Content Marketing appeared first on Newsroom.

Tags: your content marketing audience

Category:Information Technology

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