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Impact Of Incorrect Forecasts On New Pharmaceutical Product Launches

2016-06-07 10:05:19| drugdiscoveryonline Downloads

In today’s drug manufacturing environment, demand forecasts provide critical input that ultimately affects pharmaceutical companies’ decision-making processes. Pharmaceutical companies utilize drug forecasts to design clinical programs, position sales force resources, allocate geographic resource distribution, and obtain company or licensing assets.

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Category:Biotechnology and Pharmaceuticals

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