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Rivals look to take down Whole Foods and Trader Joe's

2015-03-02 17:02:41| Grocery - Topix.net

The two titans of natural grocery both have well-established brand images in the minds of consumers: Trader Joe's has its strong private label showing and talkative cashiers, and Whole Foods has its immersive shopping experience and hot bar with every food imaginable. But the two grocers may have a new wildcard to contend with as Earth Fare, a natural grocery chain based in Asheville, N.C., embarks on a nationwide expansion.

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