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Home › UK: Diageo gives Johnnie Walker GBP7.2m push

 

UK: Diageo gives Johnnie Walker GBP7.2m push

2013-10-14 14:06:55| Beverages - Topix.net

Diageo is launching a new GBP7.2m marketing campaign for Johnnie Walker Red Label in Britain in a bid to attract younger drinkers to the Scotch whisky category.

Tags: push walker johnnie diageo

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