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IC Industry Slowdown: True or False? | EE Times
2014-10-21 20:40:19| Semiconductors - Topix.net
Did Microchip Technology get ahead of itself last week by suggesting that its downward revenue forecast was a negative bellwether for the whole semiconductor market? Or is there a macro-economic weakness, foreshadowed by Microchip, that bodes ill for the chip industry? Some in the industry are now describing signs of decline in the current quarter as "seasonal." Others are calling it "a cycle" but not a correction.
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Research in Focus - Will Coca-Cola Life and Pepsi True Damage Perceptions of Stevia?
2014-10-16 17:28:00| Daily beverage news and comment - from just-drinks.com
Amidst the much-publicised decline of both regular and reduced sugar carbonates, The Coca-Cola Co and PepsiCo have confirmed plans to launch stevia-based cola carbonates (Coca Cola Life and Pepsi True) in the US.
Research in Focus - Will Coca-Cola Life and Pepsi True Damage Perceptions of Stevia?
2014-10-16 17:28:00| Daily beverage news and comment - from just-drinks.com
Amidst the much-publicised decline of both regular and reduced sugar carbonates, The Coca-Cola Co and PepsiCo have confirmed plans to launch stevia-based cola carbonates (Coca Cola Life and Pepsi True) in the US.
True Drinks hits out at rivals in new Aquaball ads - video
2014-10-15 17:07:32| Daily beverage news and comment - from just-drinks.com
True Drinks has launched a new ad campaign for its "naturally-flavoured" water brand Aquaball, while attacking competitors who also market drinks to children.
Comment - PepsiCo's Pepsi True Prepares Path for the Amazon Challenge
2014-10-13 17:11:04| Daily beverage news and comment - from just-drinks.com
This month PepsiCo unveiled Pepsi True, a stevia and "real sugar" soda that contains no high-fructose corn syrup or artificial sweeteners.
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