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Snapchat claims improved age-gating accuracy to win back alcohol ads

2018-11-02 13:09:00| Daily beverage news and comment - from just-drinks.com

Snapchat has claimed it can now target ads at legal-age alcohol consumers with a 94% accuracy, a year after losing a major client because of age-gating concerns.

Tags: back win claims ads

Snapchat launches own TV series Snap Originals

2018-10-10 12:50:00| Telecompaper Headlines

(Telecompaper) Snapchat has launched a new format for its original video programming. Snap Originals are TV shows developed exclusively for the mobile app, with new 5-minute episodes released each day.

Tags: series snap launches originals

Snapchat: Does drop in users spell trouble?

2018-08-08 15:57:13| BBC News | Business | UK Edition

The social network reports three million fewer people are using its app on a daily basis.

Tags: users drop trouble spell

Snapchat use in NL jumped 78% in 2.5 years - Telecompaper

2018-06-09 16:28:00| Telecompaper Headlines

(Telecompaper) The use of Snapchat in the Netherlands has grown rapidly over the past 2.5 years, according to the April edition of Telecompaper's Dutch Apps Market report. In April, Snapchat was installed on nearly 3.5 million Dutch smartphones, a jump of 78 percent in two and a half years.

Tags: years jumped telecompaper snapchat