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Tag: seltzers
Heritage and heft won't win hard seltzer's summer showdown - comment
2020-02-26 17:28:00| Daily beverage news and comment - from just-drinks.com
Earlier this month, Molson Coors Beverage Co management showed remarkable verbal dexterity when dodging questions on whether the US market will see a Coors or Miller seltzer. Today we discovered the reason for the evasion - they were sitting on the upcoming launch of Coors Seltzer in July.
Hard seltzers put pressure on US wine consumption - research
2020-01-27 13:46:00| Daily beverage news and comment - from just-drinks.com
The rise of hard seltzers, coupled with general trends towards decreased alcohol consumption, have created a 'perfect storm' threat to wine in the US market, according to new research.
Tags: research
put
hard
pressure
Why hard seltzer's US success won't translate to Western Europe - focus
2019-11-26 14:01:00| Daily beverage news and comment - from just-drinks.com
The impressive performance of the alcoholic sparkling water category in the US has prompted virtually all and sundry to jump on the speeding train. As consumer trends and beer category maturity have combined with supportive distribution models and tax treatments, the 'seltzer boom' has come about in the country as a result of - wait for it - a perfect storm of circumstances.
Tags: hard
europe
western
focus
Beer-brand hard seltzers won't beat "pure-play" products - Boston Beer Co's Jim Koch
2019-11-01 12:35:00| Daily beverage news and comment - from just-drinks.com
The Boston Beer Co founder Jim Koch has questioned hard seltzer launches under big beer brands such as Bud Light.
Tags: products
hard
jim
boston
Anheuser-Busch InBev to use craft beer play book to dominate US hard seltzers - Carlos Brito
2019-10-28 14:24:00| Daily beverage news and comment - from just-drinks.com
CEO Carlos Brito has warned that Anheuser-Busch InBev is well-positioned to take control of the fast-growing US hard seltzer category in the same way it did with craft beer.