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Keep Downtime to a Minimum with GPS Fleet Tracking
2014-04-15 00:54:01| AutomotiveDigest.com - Automotive Industry News
For daily operations, it is important that your GPS tracking software is up and running at all times. That's why it is imperative when looking for a new solution that you ask prospective GPS tracking providers about downtime. So, what is GPS tracking downtime? This term is used to describe periods when software is temporarily unavailable due to things like maintenance. This becomes a big issue when you begin to relay on this software for multiple aspects of daily business, because what good are all of the features when systems are down frequently? READ MORE The Article Keep Downtime to a Minimum with GPS Fleet Tracking appeared first on Automotive Digest.
Tags: minimum
gps
tracking
fleet
Top 10 Tips for Communicating with Fleet Drivers
2014-04-14 19:41:38| AutomotiveDigest.com - Automotive Industry News
As a marketing and branding professional in the fleet industry for many years, Ive had the opportunity to explain how to build a downstream marketing strategy that wins the support of drivers and field fleet administrators. Fleet managers know that these are potential "advocates" whose behavior can help or hinder achievement of operational goals. The most-often asked follow-up question I get is "HOW does one effectively communicate with drivers who have much more on their minds than adhering to fleet policy as they go about their business day. Once again, I like to apply marketing-based solutions to the problem of cutting through the clutter. Here are my 10 tips for delivering a message and making it stick: Tip #1: Exploit emotions. Advertisers do it all the time: people share similar emotional needs: to feel attractive, to feel fit and healthy, to be liked, to feel secure, to save embarrassment, to avoid feeling guilty. Facts certainly matter in advertising, but they matter because they can generate and reinforce emotion. In the case of drivers, you might be selling the need to change dangerous behaviorsfor example, when you want people to buckle their seat belts, pay attention while driving, or not drive impairedsome emotional buttons become more prominent than others. In these cases, the needs to feel healthy and safe, and to avoid guilt or embarrassment, to demonstrate loyalty to an employerthese are obvious emotional targets. READ MORE The Article Top 10 Tips for Communicating with Fleet Drivers appeared first on Automotive Digest.
Rand McNally Releases Comprehensive HOS and Navigation Updates for Mobile Fleet Management ...
2014-04-14 06:00:00| Industrial Newsroom - All News for Today
CINCINNATI, – Today, at the National Private Truck Council's 2014 Education Management Conference, Rand McNally announced the release of a major new navigation and software update for its line of mobile fleet management devices, including the HD 100, TND™ 760 and TPC 7600. With the release, the devices will have access to a full map update and new navigation features, as well as supplementary Hours of Service rules to help track hours in various locations and industries.<br /> <br ...This story is related to the following:Test and Measuring InstrumentsTransportation & Logistics Software | Navigational Aids |
Tags: navigation
management
mobile
updates
NAFA Pioneering Fleet Sustainability Program
2014-04-12 20:34:27| AutomotiveDigest.com - Automotive Industry News
NAFA is developing a program which will encourage increased efficiency and reduced emissions and fuel use among vehicle fleets. Developed in conjunction with CALSTART, the NAFA Sustainable Fleet Standard Program is one of its kind. The importance of sustainable practices becomes more evident each day, said NAFA President Claude T. Masters, CAFM. By becoming more energy independent and efficient our members will extend benefits to their bottom line and their customer base. READ MORE The Article NAFA Pioneering Fleet Sustainability Program appeared first on Automotive Digest.
Tags: program
fleet
sustainability
pioneering
How Old Is Your Plane? These Airline Fleet Age Rankings May Surprise You
2014-04-12 20:07:35| Airlines - Topix.net
You'd be hard-pressed to find a sector that's as capital intensive and competitive as the airline industry.
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