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Jones Soda turns to e-Sports sponsorship in new "stay-at-home reality"

2020-04-07 18:50:00| Daily beverage news and comment - from just-drinks.com

Jones Soda is to sponsor an e-sports motor racing tournament as real-life sporting events are cancelled as a result of the coronavirus.

Tags: jones reality turns sponsorship

 

The Coca-Cola Co furthers McLaren F1 sponsorship deal as races suspended

2020-03-13 15:18:00| Daily beverage news and comment - from just-drinks.com

The Coca-Cola Co has extended its sponsorship of Formula One team McLaren Racing amid a postponement of the F1 season because of the coronavirus.

Tags: deal suspended races sponsorship

 
 

Hennessy agrees NBA sponsorship in North American sport first

2020-02-10 15:12:00| Daily beverage news and comment - from just-drinks.com

Moet Hennessy has secured 'official spirit' status for its Hennessy Cognac brand with the National Basketball Association in the US.

Tags: sport north american nba

 

Axalta Sponsorship Provides Free Admission to Michigan Science Center

2019-12-31 16:00:00| Coatings World Breaking News

Additionally, the company's 2020 Automotive Color of the Year to be on display.

Tags: free center science michigan

 

Mast-Jagermeister signs new NHL sponsorship deal

2019-12-09 16:15:00| Daily beverage news and comment - from just-drinks.com

Mast-Jagermeister has extended the sponsorship arrangement between its namesake liqueur brand and the US National Hockey League.

Tags: deal signs nhl sponsorship

 

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