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Comment - Soft Drinks & Water - Red Bull Doesn't Give You Actual Wings
2014-10-14 11:15:00| Daily beverage news and comment - from just-drinks.com
Following the news that Red Bull will have to drop its "Red Bull gives you wings" tag line in the US due to misleading advertising, Ray Rowlands of Drinksinfo Ltd takes a look at some other contentious marketing, and finds that energy drinks are not the only beverages that have got into hot water over promotional claims.
French soft drinks producers pledge to cut sugar content
2014-10-09 16:41:43| Daily beverage news and comment - from just-drinks.com
Soft drinks producers in France have agreed to reduce sugar content in beverages by 5% in 2015.
UK soft drinks industry tells sugar critics to "bring it on"
2014-10-07 18:49:00| Daily beverage news and comment - from just-drinks.com
The British Soft Drinks Association (BSDA) has urged health critics to "bring it on", saying the industry has nothing to hide over sugar content.
US: Soft drinks makers promise 20% calorie cut by 2025
2014-09-24 12:48:00| Daily beverage news and comment - from just-drinks.com
The Coca-Cola Co, PepsiCo and Dr Pepper Snapple Group have pledged to reduce beverage calories consumed in the US by one-fifth in the next ten years.
Largest US fizzy drinks companies pledge to cut calories in soft drinks by 20 percent by 2025
2014-09-23 20:44:38| Beverages - Topix.net
The largest soda makers in the United States promised today to cut the calories in soft drinks nationwide by 20 percent by 2025. The pledge, announced at the Clinton Global Initiative annual meeting, follows an agreement between the American Beverage Association, an industry trade group that includes companies like Coca-Cola Co, PepsiCo Inc , and Dr. Pepper Snapple Group Inc, and the Alliance for a Healthier Generation, founded by the American Heart Association and the Clinton Foundation .
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