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Meeting Right here, Right Now Car Shopper Needs

2013-05-29 19:26:18| AutomotiveDigest.com - Automotive Industry News

We live in the age of instant gratification. (Admit it youre irritated when a Web page takes longer than two seconds to load.) Everyone wants answers right here, right now, including the car shopper. And if you cant give them, youll lose the race, as Chris Hill, E-Commerce Director for Bill Jacobs Auto Group, [...]The Article Meeting Right here, Right Now Car Shopper Needs appeared first on Automotive Digest.

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Brick-and-Mortar Booksellers Gained Shopper Traffic in First Three Months of 2013

2013-05-21 13:23:00| National Real Estate Investor

Bookstores as a group experienced a 27 percent increase in shopper visits during the period. read more

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AutoTrader Pinpoints Car Shopper Preferences

2013-05-03 16:50:13| AutomotiveDigest.com - Automotive Industry News

When asked to rank features that were important to them in their next vehicle, shoppers in one AutoTrader.com survey picked fuel efficiency as most important above body style, comfort seating, convenience features and design. Shoppers considering a fuel efficient vehicle said saving money and helping the environment were the top two reasons why. AutoTrader.com editors have created a green car shopping primer that breaks down how electric, clean diesel and hybrid vehicles work, sharing the pros and cons of each technology to help shoppers decide which one could be the right fit for their lifestyle. AutoTrader.com offers dealers insight into car shopping preferences through its consumer surveys. Find out what else drives consumers. Taking advantage of this consumer insight can help your dealership pull in more buyers from the aggregate of online shoppers who visit us every day. [Read more]The Article AutoTrader Pinpoints Car Shopper Preferences appeared first on Automotive Digest.

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NADAguides Releases Survey of Shopper Preferences

2013-05-02 09:00:47| AutomotiveDigest.com - Automotive Industry News

The latest NADAguides survey ranks shopping preferences of new-car and truck buyers, citing the five most important attributes considered when shopping. NADA guides' Jonathan Banks reviews the survey results. [More]The Article NADAguides Releases Survey of Shopper Preferences appeared first on Automotive Digest.

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Aggressive Sales Promotions Drive Increase in Automotive Shopper Intensity

2013-05-01 00:59:11| AutomotiveDigest.com - Automotive Industry News

Dataium provides data and research on auto shopper/buyer behavior nationally, and by specific makes, models, vehicle segments, and markets. The Automotive Shopper Intensity (ASI) report has proven to be very accurate in predicting future trends, consumer intent and desire, and promotional media impact on consumer behavior. Did you know?  The ASI index, a leading predictive indicator of automotive retail sales, ticked up 0.14% in March.  Dataium forecasts the US Retail SAAR in April to be 12.3 million retail units. Keep reading!The Article Aggressive Sales Promotions Drive Increase in Automotive Shopper Intensity appeared first on Automotive Digest.

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