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Tru Optik and Lotame partner on connected TV audience targeting

2017-07-18 14:30:23| Digital TV News

Tru Optik has announced a global partnership with Lotame. Through the partnership, advertisers and publishers can access Lotames global, first-party data and audience segments through Tru Optiks OTT Marketing Cloud.

Tags: partner audience connected optik

 

Tru Optik connects Kantar Millward Brown data to OTT platform

2017-01-31 15:00:13| Digital TV News

Tru Optik has expanded its capabilities through a partnership with Kantar Millward Brown. The partnership will enable advertisers to attribute brand sales to OTT ad campaigns through Tru Optiks OTT Marketing Cloud.

Tags: data brown platform optik

 
 

TELUS adds Netflix 4K to Optik TV

2016-11-07 16:30:22| Digital TV News

TELUS (TSX:T)(NYSE:TU) customers can now access some of the biggest and most buzzed-about new shows in stunning 4K with the launch of the Netflix app on Optik TV 4K set-top boxes.

Tags: tv adds optik netflix

 

Tru Optik and Experian introduce OTT-TV measurement solution

2016-03-28 20:00:25| Digital TV News

Tru Optik has partnered with Experian Marketing Services to offer a service providing real-time census-level viewer data for over-the-top (OTT) TV programs and ad exposure across all screens.

Tags: solution introduce measurement optik

 

Edmund Optics and FISBA OPTIK Create Partnership to Advance Infrared Glass Molded Optics

2015-02-09 11:31:46| Industrial Newsroom - All News for Today

Expands Market Applications for High Volume, Molded, IR Optics Barrington, NJ, USA and St. Gallen, Switzerland - Edmund Optics, the premier provider of optical components, and FISBA, a world leader in advanced optical systems and components, announced today a partnership to advance infrared glass molding...

Tags: create glass advance partnership

 

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