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Are You Serving Your Breakfast Barons & Your Pit Stoppers?

2015-10-24 22:18:41| Food - Topix.net

Breakfast Barons, Vice Squaders, Pit Stoppers and Meals & More--these are the four convenience-store consumer segments that General Mills Convenience & Foodservice has identified, each with its own attitudes, behaviors and needs. Twenty-two percent of convenience-store shoppers are Breakfast Barons, who seek out c-stores to satisfy their workday breakfast needs.

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