je.st
news
Asos harnesses augmented reality for fit tool trial
2020-01-15 12:20:00| Daily apparel & textile news and comment - from just-style.com
Asos has become the first�retailer in Europe to trial a new�Augmented Reality (AR) tool�that offers consumers�a simulated view of a garment�in different sizes and on different body types to help drive more informed purchases. [ more ]
Tags: trial
tool
fit
reality
Category:Consumer Goods and Services