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Automated Facial Coding Solution aids qualitative research.

2014-05-15 14:31:01| Industrial Newsroom - All News for Today

Via automated facial coding, Affdex Discovery&trade; enables researchers to gather key emotion insights from consumers in qualitative study. This automated, cloud-based solution uses webcam to capture participants facial expressions in real-time as they view online content such as ads, trailers, TV programs. These responses are then processed, analyzed, and reported back to moderator to help uncover immediate objective emotional feedback of participants.<br /> <br /> This story is related to the following:Imaging Software | Data Collection Software | Software

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