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BedBevs and beyond - PepsiCo's sleep-aid launch marks a sea-change in soft drinks - comment

2020-09-16 15:06:00| Daily beverage news and comment - from just-drinks.com

In the late 1800s, cola drink producers started out on a path to global success selling patented medicinal beverages. This week, the soft drinks wheel turned full circle as PepsiCo launched Driftwell, a functional beverage that claims to offer a restful night's sleep with no groggy side-effects. [ more ]

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