The folks of Beer Snobiety - short for Beer Snob Society - have spent the past year enthusiastically supporting the local beer scene in San Jose in the most non-snobbish way, and their branded products featuring glassware, tees and hoodies are becoming a familiar sight throughout the South Bay and beyond. They are actively engaged on social media - Instagram in particular - and those fortunate enough to catch them at a local beer event are treated to complimentary swag, assuming they have not run out.