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Behind the brand: Innovation at Gore

2015-10-29 12:12:00| Daily apparel & textile news and comment - from just-style.com

Last week's introduction of WL Gore & Associates' new technologies for performance outerwear follows a long tradition of innovation based on the company's manipulation of PTFE (polytetrafluoroethylene), a polymer that is hydrophobic as well as slick. Debra Cobb finds our more during a tour of the Gore Capability Center.

Tags: brand innovation gore

Category:Consumer Goods and Services

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