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Blowing trumpets, setting targets and hostages to fortune - Sustainability Spotlight
2015-10-30 09:58:00| Daily beverage news and comment - from just-drinks.com
Setting an ambitious target and just failing to meet it is surely better than settling for an easy one and romping home with time to spare but, Ben Cooper writes, when setting stretching sustainability targets, companies risk having to admit failure and are judged harshly when they do.
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Category:Food and Related Products