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Coca-Cola sweetens up loyalty perks with Android Pay collaboration

2015-10-29 04:01:59| Beverages - Topix.net

Coca-Cola is the premier marketer joining forces with Google's Android Pay loyalty platform, enabling the beverage marketer to enjoy a slew of benefits including the ability to influence consumer behavior changes, gain data-heavy CRM and receive a competitive advantage over other rewards programs in the sector. At Las Vegas's Money 20/20 conference, Google discussed its mobile payment service's features and highlighted the upcoming loyalty platform for Android Pay.

Tags: pay collaboration loyalty perks

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