The deadline for entry is "The DADA, along with many important partners, strive to take an active role in our local communities by educating our youth on the dangers of underage drinking and distracted driving," said Courageous Persuaders is a competition-based scholarship program that invites high school students to create a 30-second commercial about the dangers of underage drinking. The commercials are targeted toward middle school-aged children, with the winning entries aired on television and via streaming video on CourageousPersuaders.com .