je.st
news
Dealers Using Waterborne Paint as Sustainability Selling Point
2013-11-03 15:23:56| AutomotiveDigest.com - Automotive Industry News
For dealerships following environmental sustainability strategies, reconditioning vehicles with waterborne paints has become a resource offering cost and time efficiency and compliance with new industry standards. California and Maryland have their own rules and Virginia is going in the same direction. Jeff Cox, president of Myrtle Beach, S.C..-based Colors on Parade, says that regulatory compliance gets companies to save money using waterborne auto paints and to make the process more efficient than it had been in the past. Some of the companys dealer clients are using clean, waterborne paints as a selling point for marketing to car shoppers interested in green sustainability issues. Its also become a cost effective strategy for dealer management. Learn more about the business opportunity and community service potential of green reconditioning paint.The Article Dealers Using Waterborne Paint as Sustainability Selling Point appeared first on Automotive Digest.
Tags: point
selling
paint
dealers
Category:Automotive