(Telecompaper) Apple has announced that auto manufacturers are rolling out a service dubbed 'CarPlay', enabling customers to use the iPhone in the car. CarPlay offers iPhone users an intuitive way to make calls, use Maps, listen to music and access messages with a word or a touch. Users can control CarPlay from the car's native interface or push-and-hold the voice control button on the steering wheel to activate Siri. Vehicles from Ferrari, Mercedes-Benz and Volvo will premiere CarPlay to their drivers this week, while additional auto manufacturers bringing CarPlay to their drivers down the road include BMW Group, Ford, General Motors, Honda, Hyundai Motor Company, Jaguar Land Rover, Kia Motors, Mitsubishi Motors, Nissan Motor Company, PSA Peugeot Citroën, Subaru, Suzuki and Toyota Motor Corp.