Spiegel: Has the climate change "brand" been ruined? Scientist-turned-filmmaker Randy Olson says that the problem with trying to raise awareness about global warming is that it's the most boring subject on earth.
SPIEGEL ONLINE: Dr. Olson, you say you've figured out the most boring subject humanity has ever confronted: global warming. So I have to ask, I have studied the subject and ...
Randy Olson: OK, this is probably going to be the most boring interview I've ever done. And I probably shouldn't even...