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Ford Pushes Interior Design Forward, Testing Innovative Research Tools

2015-03-19 21:55:34| Automakers - Topix.net

Ford is working with new research and measurement methods and high-tech tools to collect emotional and logical customer insights and learn more about how people visually discover new cars and trucks. New techniques include eye tracking, measuring where eyesight lingers most and biometrics.

Tags: design tools research forward

Category:Automotive

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