Home GLOBAL: Gay boycott of Stolichnaya had "minimal" impact - SPI Group CMO
 

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GLOBAL: Gay boycott of Stolichnaya had "minimal" impact - SPI Group CMO

2013-10-28 15:55:00| Daily beverage news and comment - from just-drinks.com

A senior SPI Group exec has claimed a boycott of its Stolichnaya vodka brand by the gay community because of its Russian connections had "minimal" impact.

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