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Gap studies Old Navy's blockbuster pixie pants to spur comeback

2015-06-20 04:33:13| Apparel - Topix.net

The design team at Old Navy identified pixies -- slim, cropped women's pants -- as a potentially hot trend for spring last year. In quick succession, Old Navy's sourcing team and suppliers developed a versatile, cost-effective fabric, tested the pants in stores, then ramped up marketing and production.

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