SITUATION:
Marketplace is for business listeners not Public Radio devotees
Nearly 15M listeners on 750 NPR stations daily from LA
Commuters in traffic use voice activated Internet connection.
SIGNIFICANCE--Why You should listen:
Expanding to be source for economic information for consumers.
Now launching new show Make Me Smart With Kai and Molly.
Expanding staff to produce new program, more podcasts & revenue
Annual revenue now is about $18 M from sponsors & carriage fees.
Find out why 15M People are on NPR listening to Kai Ryssdal's Marketplace every day.
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The Article Get & Be Smarter: Start Listening to Most Popular Marketplace Radio Show on NPR Every Day In Car/Headset appeared first on Automotive Digest.