Home › Google Touts Alternative to Crumbling Third-Party Cookies
 

Keywords :   


Google Touts Alternative to Crumbling Third-Party Cookies

2021-01-26 13:45:00| TechNewsWorld

Google sent a shock wave through the advertising and publishing industries last year when it announced it planned to scrap third-party tracking cookies, which are an important tool for online marketers. Not to worry, the company announced Monday. It has a viable alternative in the wings. "FLoC" will be available for public testing with the March release of Chrome. [ more ]

Tags: google alternative cookies crumbling

Category:Information Technology

Latest from this category

All news
»
16.07Elanco launches cattle respiratory vaccine
16.07Clemens Food Group's Hatfield Main facility to get $130M makeover
16.07Overeating disease in calves explained
16.07Atlantic Tropical Weather Outlook
16.07Eastern North Pacific Tropical Weather Outlook
16.07Retail Insight Launches WasteInsight Platform Expansion to Combat Grocer Food Waste
16.07New Collaboration Brings Corporate ESG Decommissioning Solution
16.07Mack Trucks Unveils Groundbreaking Mack Protect Safety System on the All-New Pioneer Highway Truck
More »