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How Should Ag Respond To Chipotle's Negative Campaigns?

2014-03-12 21:36:40| Beef

Reader, Wayne Vanderwert, doesnt agree with my stance on Chipotle's marketing strategies and took the time to write me about his thoughts. In essence, he thinks my complaints against Chipotle are unwarranted because the chain is just taking advantage of a consumer-driven niche, and its a production opportunity that beef producers should work to fill rather than condemn. What do you think? How should animal agriculture really be responding to Chipotle's tactics? BEEF Daily read more

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Category:Agriculture and Forestry

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