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It Shouldn't Be That Hard for La-Z-Boy to Appeal to Millennials

2015-07-15 23:24:13| Furniture - Topix.net

According to an article in the Wall Street Journal , La-Z-Boy is in the process of altering its brand to appeal more to younger buyers, using tactics such as putting smaller stores in urban areas and introducing a furniture line called Urban Attitudes . Really, though, it shouldn't be that hard to make comfy reclining chairs appeal to millennials.

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Category:Consumer Goods and Services

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