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Joe Mimran leaves Joe Fresh; company president Mario Grauso takes over brand

2015-03-17 01:46:45| Grocery - Topix.net

In an email to The Canadian Press, Loblaw spokesman Kevin Groh confirmed the departure of Joe Fresh creative director Joe Mimran, effective Monday. Grocery giant Loblaw Companies Ltd. launched the low-priced private-label line in 2006 with Mimran overseeing the the brand's design vision.

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