Leading the 2015 lineup is LG's 4K UHD OLED TV, widely praised by industry pundits for delivering the best picture ever by virtue of its perfect blacks and brighter, crisper images for infinite contrast. Other new 2015 models available this spring include LG's PRIME UHD LED TV a premium tier above the company's ULTRA HD TV featuring LG "ColorPrime" wider color gamut technology which offers a broader range of colors for a truly premium, cinema-like experience.