je.st
news
Home
› Len Boselovic's Heard Off the Street: Corporate speak bears only a slight resemblance to English
Len Boselovic's Heard Off the Street: Corporate speak bears only a slight resemblance to English
2015-04-26 13:21:10| Food - Topix.net
It's impossible to make a "compelling" case that hiring William Shakespeare to author corporate communications like the ones currently circulating among drug makers Mylan, Teva Pharmaceutical Industries and Perrigo would "enhance shareholder value." Hiring a distinguished corporate wordsmith generates no "synergies," is not a "value proposition," and has no place on any corporate "platform."
Tags: to
english
street
corporate
Category:Food and Related Products
Latest from this category |
All news |
||||||||||||||||||||
|
|
||||||||||||||||||||