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NRF 2018 - Retailers should focus on experiences to win shoppers

2018-01-17 15:44:00| Daily apparel & textile news and comment - from just-style.com

There is no doubt the retail industry is undergoing rapid transformation as technology continues to reshape how retailers meet their customers needs. But if they are to position themselves for future growth, they must adopt "platform thinking" and offer a radically diverse sets of experiences, according to experts at this year's NRF Retail's 'Big Show'.

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