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Pernod Ricard USA targets next generation in The Glenlivet redesign

2019-05-13 14:54:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard's US unit has lined up new packaging and promotional material for Scotch whisky brand The Glenlivet in the country, as it looks to widen the appeal of the broader category.

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