Pernod Ricard to focus less on brands, more on consumers - CEO - je.st - Pernod Ricard to focus less on brands, more on consumers

Home › Pernod Ricard to focus less on brands, more on consumers - CEO

Pernod Ricard to focus less on brands, more on consumers - CEO

The new head of Pernod Ricard is looking to shift the company's focus away from being brand-centric to being more consumer-centric.

11.10	Five things we've learned from the Post Office boss
11.10	Boeing to axe 17,000 jobs amid strike and quality concerns
11.10	Tropical Storm Leslie Graphics
11.10	Tropical Storm Leslie Forecast Discussion Number 38
11.10	Tropical Storm Leslie Wind Speed Probabilities Number 38
11.10	Tropical Storm Leslie Public Advisory Number 38
11.10	Summary for Tropical Storm Leslie (AT3/AL132024)
11.10	Tropical Storm Leslie Forecast Advisory Number 38
More »