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Pitch Tank: WhichBox creates storytelling platform to help brands connect to audiences

2014-10-08 06:53:54| Jewelry - Topix.net

Bettina Bennett and her co-founder, Jenni Cox Currier, both came from a publishing background. After they recognized a gap in the market in communication between brands and their customers, they decided to not only think outside the box, but create something that would make its clients ask: which box? "There are all these different boxes that someone has to play in when it comes to marketing and connecting audiences," Bennett said.

Tags: to brands connect platform

Category:Consumer Goods and Services

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