At Issue:
Although consumers will continue to include personally-owned vehicles in their mobility mix, more are also turning to different modes of transportation. However, given their role in driving the economy, automakers can be among the leaders in establishing new mobility business models. Automakers have a unique window of opportunity to establish themselves as providers of mobility solutions and cement their position in this emerging marketplace.
Everyone must change their product mix; OEMs ignoring this will not be able to stay in the market over the long run. [European OEM]
The IBM Institute for Business Value has conducted a study by interviewing automotive executives around the world. Drill down further for highlights from the results of this study as it affects automakers and their dealers.The Article Rethinking Mobility: Are Automotive Companies Under Threat? appeared first on Automotive Digest.