In the past, marketers and retailers have been the ones driving conversations and influencing customer behavior.
Today, 90% of mobile owners keep their devices within arms reach 100% of the time. One out of every 10 connected Americans owns a laptop, a smartphone and a tablet many using multiple devices simultaneously - giving them greater control of how and where they pay attention to brands.
Auto dealers now find themselves scrambling to keep up with this shift. The only way to meet the attention span of today's consumer is to become more consistent.
Keep reading for three ways to accomplish that goal.
The Article Three Ways to Connect with Multi-Tasking Auto Shoppers appeared first on Automotive Digest.